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UMAI Marketing Co-Founders Alison and Karin just launched a podcast! From week to week, they'll share irresistibly inspiring food, bev, and wellness brands as well as interviews with CPG industry leaders. You better believe these two are gonna peel back some layers to reveal the why behind work - what makes this modern world of social media marketing + advertising so special? Let's find out together. Visit our website at umaimarketing.com or follow us on Instagram @umaimarketing
Episodes
Wednesday Mar 17, 2021
#15: Should You Clap Back?? How Brands Should Respond to Negative Comments on Social
Wednesday Mar 17, 2021
Wednesday Mar 17, 2021
Do the haters deserve a response? 💬 Consumers just aren’t emailing customer support like they used to. 😅 Instead, it’s commonplace for customers to comment on your most recent social posts or ads. Meaning, convos once handled in private have now become a public affair. So, short answer: it depends. Slightly longer answer: listen to this latest episode of UMAI Social Circle. We’ve got all the tips, tricks, and examples you need for when the trolls attack. 👺
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